Your company‘s intellectual property (IP) rights are among its most valuable business assets. When properly obtained, managed, and enforced, they have immense value and protect the company’s commercial power. Every business should periodically conduct an IP audit to ascertain their rights, the extent of protection they are entitled to, and the value of the company’s IP assets. Informed business decisions require an in-depth understanding of the […]
You started the new year with a big idea for your company; maybe you even have more than one. You‘re excited to hit the ground running with it. Still, before you do, it‘s time to consider what types of protections your intellectual property might require. Not securing the appropriate protections jeopardizes your big idea‘s value and impact on your […]
One of the functions that an attorney can provide, and that The Griess Law Firm, LLC offers to clients, is the IP Audit. Many of the fundamental assets held and used by businesses are intellectual property assets. However, many times, businesses have not taken the actions they are able to take to fully protect or […]
Two guys that I really like and respect are Chuck Blakeman of the Crankset Group and David Sandusky of Your Brand Plan. Each recently posted an article that I found very insightful. Chuck wrote You Don’t Own Your Brand Anymore and David wrote Rules and Policies Kill Your Culture, Your Brand. However, I have to […]
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